Mets Kramer and Ron are joined by Stephanie Smith for a Candid Conversation on Marketing in the Digital Age

May 30, 202258 minS2 E26

Send us Fan Mail (https://www.buzzsprout.com/1721145/fan_mail/new) This discussion addresses marketing in the digital age - dealer websites. Stephanie Smith, the Vice President of Marketing for Newman Tractor, provides some insight in her work at the dealership. Taking us through all of the needs and wants of customers in this digital age. It is comprehensive and exciting to hear of her work. Enjoy Visit us at LearningWithoutScars.org (https://www.LearningWithoutScars.org) for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers. We provide comprehensive online learning programs for employees starting with an individualized skills assessment to a personalized employee development program designed for their skill level.

Digital MarketingDealer WebsitesStephanie Smith

Mets Kramer talks about Websites

May 17, 202243 minS2 E25

Send us Fan Mail (https://www.buzzsprout.com/1721145/fan_mail/new) This discussion addresses dealer websites. We have come a long way from when the website was an electronic brochure. Today we have to ask some serious questions. What is the purpose you have for your website? What are you trying to accomplish? What do your customers expect you to provide? What are they looking for when they access your website? This conversation covers these questions and more. Visit us at LearningWithoutScars.org (https://www.LearningWithoutScars.org) for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers. We provide comprehensive online learning programs for employees starting with an individualized skills assessment to a personalized employee development program designed for their skill level.

Dealer WebsitesCustomer EngagementMetz Kramer

Floyd Jerkins and I introduce the Advisors Activity

May 10, 202263 minS2 E24

Send us Fan Mail (https://www.buzzsprout.com/1721145/fan_mail/new) This discussion begins a series addressing the business advisors. The coaches and mentors that assist leaders in their roles and job functions. This “Coaching” function is very rarely used in a business setting yet is an invaluable addition to the toolbox of any leader. Visit us at LearningWithoutScars.org (https://www.LearningWithoutScars.org) for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers. We provide comprehensive online learning programs for employees starting with an individualized skills assessment to a personalized employee development program designed for their skill level.

Floyd JerkinsCoach's CornerBusiness Coaching

Alex Kraft and I talk Friction and Adaptability

May 3, 202247 minS2 E23

Send us Fan Mail (https://www.buzzsprout.com/1721145/fan_mail/new) This Candid Conversation is a discussion on the most recent blogs from Alex Kraft. The Customer Experience drives this discussion and hopefully provides the audience with differing perspectives and ideas that would allow them to improve the experiences their customer has with them. Visit us at LearningWithoutScars.org (https://www.LearningWithoutScars.org) for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers. We provide comprehensive online learning programs for employees starting with an individualized skills assessment to a personalized employee development program designed for their skill level.

FrictionAdaptabilityCustomer Experience

Alex Kraft and Mets Kramer talk about the Digital World

Apr 18, 202253 minS2 E22

Send us Fan Mail (https://www.buzzsprout.com/1721145/fan_mail/new) This Candid Conversation covers a lively discussion on the digital world that we live in and how dealers are slow to adapt to it. From working from home (WFH) to Websites. The world in which many dealers are living has passed them by and they face serious challenges going forward to adapt and adjust or be replaced. Visit us at LearningWithoutScars.org (https://www.LearningWithoutScars.org) for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers. We provide comprehensive online learning programs for employees starting with an individualized skills assessment to a personalized employee development program designed for their skill level.

Working From HomeDigital TransformationEquipment Dealers

Alex Kraft covers his recent blog on “Adaptability”

Apr 12, 202241 minS2 E21

Send us Fan Mail (https://www.buzzsprout.com/1721145/fan_mail/new) This Candid Conversation covers his recent blog on “Adaptability.” His business, Heave, was created using input for customers and dealers. The current software is the result of continuing to listen to the market and adapt. Don’t miss this interesting conversation with a “disruptor” in the industry. Visit us at LearningWithoutScars.org (https://www.LearningWithoutScars.org) for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers. We provide comprehensive online learning programs for employees starting with an individualized skills assessment to a personalized employee development program designed for their skill level.

AdaptabilityAlex KraftHeave

Helena Sjogren from Reedz introduces us to the text to voice tools they use

Apr 4, 202230 minS2 E20

Send us Fan Mail (https://www.buzzsprout.com/1721145/fan_mail/new) The purpose of Reedz and how it is being accomplished is explained. The collaboration with Learning Without Scars is covered as well. We are very excited to be able to provide this learning tool to our followers. Enjoy. Visit us at LearningWithoutScars.org (https://www.LearningWithoutScars.org) for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers. We provide comprehensive online learning programs for employees starting with an individualized skills assessment to a personalized employee development program designed for their skill level.

Helena SjögrenReedzText-to-Speech

Bonnie Feigenbaum introduces our new Lecture Series on Marketing

Mar 28, 202220 minS2 E19

Send us Fan Mail (https://www.buzzsprout.com/1721145/fan_mail/new) Bonnie Feigenbaum introduces our first group of Lecture Series in Marketing. She will be establishing ten subjects in the sub-category of "Introduction to Marketing". This is a class that Bonnie teaches at University in Canada. We are very excited to be able to provide this caliber of lecture to our learners. Enjoy. Visit us at LearningWithoutScars.org (https://www.LearningWithoutScars.org) for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers. We provide comprehensive online learning programs for employees starting with an individualized skills assessment to a personalized employee development program designed for their skill level.

Bonnie FeigenbaumMarketing Lecture SeriesIntroduction to Marketing

Ron Slee explains what we do, our purpose and goals, at Learning Without Scars (LWS)

Mar 21, 202210 minS2 E18

Send us Fan Mail (https://www.buzzsprout.com/1721145/fan_mail/new) This presentation by Ron talks about what the Purpose and Goals are for LWS. He explains the evolution of our training offerings first with “Front of Class” training and now with Internet Based learning. He also explains our Assessment Programs as well as our Classes. This overview should help you better understand how we can help you in your business. Visit us at LearningWithoutScars.org (https://www.LearningWithoutScars.org) for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers. We provide comprehensive online learning programs for employees starting with an individualized skills assessment to a personalized employee development program designed for their skill level.

Ron SleeEmployee DevelopmentOnline Training

Alex Kraft and Mets Kramer address Technology and the Dealer Sales Efforts

Mar 14, 202252 minS2 E17

Send us Fan Mail (https://www.buzzsprout.com/1721145/fan_mail/new) This Candid Conversation with Mets and Alex is the first of many more. We will also be adding customers and dealer personnel to this panel. Customer Loyalty seems to have disappeared over the past twenty years. We engage in a vigorous discussion which addresses this truth. We will explore options for changes that need to be made in future discussion. Please don’t miss this episode. Visit us at LearningWithoutScars.org (https://www.LearningWithoutScars.org) for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers. We provide comprehensive online learning programs for employees starting with an individualized skills assessment to a personalized employee development program designed for their skill level.

Digital DealershipCustomer LoyaltyEquipment Dealerships

Floyd Jerkins addresses the Business Model

Mar 7, 202257 minS2 E16

Send us Fan Mail (https://www.buzzsprout.com/1721145/fan_mail/new) This Candid Conversation with Floyd Jerkins is the first of what I am sure will be many. It set the stage on future work on the Business Models that are in use in the Capital Goods Industrial space. These models are ALL outdated and in serious need for an update. We will explore what changes need to be made in future discussion. Please don’t miss this foundation discussion on the Business Model. Visit us at LearningWithoutScars.org (https://www.LearningWithoutScars.org) for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers. We provide comprehensive online learning programs for employees starting with an individualized skills assessment to a personalized employee development program designed for their skill level.

Business ModelCustomer ExperienceEquipment Dealerships

Floyd Jerkins goes on a Rant

Feb 28, 202255 minS2 E15

Send us Fan Mail (https://www.buzzsprout.com/1721145/fan_mail/new) This Candid Conversation with Floyd Jerkins is concerned about how we manage the sales aspects of a dealership. He talks about the parts department and the service department and how we respond to the customers. Our lost sales processes are lacking in discipline. Our prime product salesmen, the equipment or vehicle or engine sales force, are sacred cows and don’t deliver as they should. Don’t miss this timely and extremely pertinent Candid Conversation. Visit us at LearningWithoutScars.org (https://www.LearningWithoutScars.org) for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers. We provide comprehensive online learning programs for employees starting with an individualized skills assessment to a personalized employee development program designed for their skill level.

Floyd JerkinsLost SalesParts Department

Floyd Jerkins on Training

Feb 24, 202251 minS2 E14

Send us Fan Mail (https://www.buzzsprout.com/1721145/fan_mail/new) This Candid Conversation with Floyd Jerkins covers the subject of training today. From working with high school guidance counselors, to interviewing and hiring, onboarding and on the job training, job descriptions and performance criteria, wage and salary administration, annual performance reviews and exit interviews we cover it all here. How employees want and need to improve their skills is discussed including those things that stand in the way. Don’t miss this timely and content rich Candid Conversation. Visit us at LearningWithoutScars.org (https://www.LearningWithoutScars.org) for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers. We provide comprehensive online learning programs for employees starting with an individualized skills assessment to a personalized employee development program designed for their skill level.

Floyd JerkinsRon SleeEmployee Training

Floyd Jerkins on Recruiting and Retaining Talented People

Feb 21, 202246 minS2 E13

Send us Fan Mail (https://www.buzzsprout.com/1721145/fan_mail/new) This Candid Conversation with Floyd Jerkins covers a lot of the issues that we are dealing with regarding the workforce. The world has changed. We have the great resignation, the highest number of job openings in US history, a low employee participation rate. Floyd touches on hiring practices, culture, job descriptions, performance reviews and exit interviews to list just a few. Don’t miss this timely and content rich Conversation. Visit us at LearningWithoutScars.org (https://www.LearningWithoutScars.org) for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers. We provide comprehensive online learning programs for employees starting with an individualized skills assessment to a personalized employee development program designed for their skill level.

Great ResignationRecruitingEmployee Retention

Alex Schuessler continues the discussion on Paper to Glass

Feb 17, 202244 minS2 E12

Send us Fan Mail (https://www.buzzsprout.com/1721145/fan_mail/new) This Candid Conversation continues our discussion on change in how we operate our businesses. It starts with the arrival of computers and the need to speed everything up. In fact, operationally we regressed and we did not improve. Then we move to process improvement. The arrival of .NET and API tempting us to standardize data management. This is the continuation of an important series on how we have evolved our thinking on “how” we do things. Visit us at LearningWithoutScars.org (https://www.LearningWithoutScars.org) for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers. We provide comprehensive online learning programs for employees starting with an individualized skills assessment to a personalized employee development program designed for their skill level.

Paper to GlassSmartEquipAlex Schuessler

Floyd Jerkins discusses the evolution of dealer ownership

Feb 14, 202236 minS2 E11

Send us Fan Mail (https://www.buzzsprout.com/1721145/fan_mail/new) This Candid Conversation covers the challenges that face owners and senior executives in their personal development. Who do they turn to for advice and counsel? This is the beginning of an important series on coaching and mentoring owners. Visit us at LearningWithoutScars.org (https://www.LearningWithoutScars.org) for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers. We provide comprehensive online learning programs for employees starting with an individualized skills assessment to a personalized employee development program designed for their skill level.

Floyd JerkinsDealer OwnershipBusiness Evolution

Alex Kraft covers the opportunities in the world of equipment sales

Feb 10, 202233 minS2 E10

Send us Fan Mail (https://www.buzzsprout.com/1721145/fan_mail/new) This Candid Conversation covers the opportunities in the world of equipment sales. From covering a territory with junior or senior sales members to call reporting and CRM this discussion covers a lot of ground. Don’t miss this important thinking platform on managing a sales force and providing improved customer experiences. Visit us at LearningWithoutScars.org (https://www.LearningWithoutScars.org) for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers. We provide comprehensive online learning programs for employees starting with an individualized skills assessment to a personalized employee development program designed for their skill level.

Alex KraftHEAVECustomer Experience

Alex Kraft explains his business Heave

Feb 7, 202231 minS2 E9

Send us Fan Mail (https://www.buzzsprout.com/1721145/fan_mail/new) This Candid Conversation covers the Heave business started by Alex Kraft. He explains how the business works and the process that he went through it setting it up. In his words it is all about the “Customer Experience.” Visit us at LearningWithoutScars.org (https://www.LearningWithoutScars.org) for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers. We provide comprehensive online learning programs for employees starting with an individualized skills assessment to a personalized employee development program designed for their skill level.

HeaveAlex KraftHeavy Equipment

Mets Kramer talks about the different generational expectations

Jan 27, 202233 minS2 E8

Send us Fan Mail (https://www.buzzsprout.com/1721145/fan_mail/new) This Candid Conversation covers the fact that the different generations have differing expectations of their service providers. From the Baby Boomers to the Millennials, Gen X and Gen Z we can easily understand that there is a different perspective on everything and in particular the impact of technology on our lives. We discuss how we have not paid enough attention to this fact and what we have to do to correct this. Visit us at LearningWithoutScars.org (https://www.LearningWithoutScars.org) for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers. We provide comprehensive online learning programs for employees starting with an individualized skills assessment to a personalized employee development program designed for their skill level.

Metz KramerGenerational ExpectationsBaby Boomers

Mets Kramer talks how we must change from processing Transactions to Transforming our processes

Jan 24, 202229 minS2 E7

Send us Fan Mail (https://www.buzzsprout.com/1721145/fan_mail/new) This Candid Conversation covers the difficulty we have in moving our transaction activity for data to information. This requires us to look at transforming the processes and systems that we employ in the operations. Change is hard to implement and we seem to be stuck with the status quo rather than making the necessary transformation. Visit us at LearningWithoutScars.org (https://www.LearningWithoutScars.org) for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers. We provide comprehensive online learning programs for employees starting with an individualized skills assessment to a personalized employee development program designed for their skill level.

Metz KramerDigital DealershipTransactions to Transformation

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